Let Your New Doppleganger Stand In For You
The precious Quad Cortex and Neural DSP Plugins use artificial intelligence to learn and generate near-perfect clones of popular amps and tone styles belonging to popular music artists. Many Nashville songwriters are using chatGPS to rewrite songs and get entire…
Five Genius Ways to Self Promote in 2024
Smart online collaborations provide fuel for your self-promotion engine. Just be selective about partnerships that align with your music or art. Pooling resources will save you time and money in your marketing strategies. Hook up with possible partners for 2024,…
You Can Hit The Top With Your Music On TikTok, But What Is The Real Price?
Is getting famous on TikTok worth it? While TikTok can be leveraged to push your music out quicker, there are some drawbacks. You can miss out on loyalty money, run into label issues, and become pressured into making superficial, repetitive…
Understanding Your Legal Rights & Money: How To Get ALL your music royalties.
What is the difference between legal music rights and loyalties? A copyright ensures your music is registered and belongs to you. It does not guarantee payment for plays or streaming. In order to get paid, you must make sure it’s…
Balancing Your Music Passion With Your Bank Account
Self-promotion and getting your music into people’s living rooms is hard and expensive, especially for DIY artists. This world is full of great music, and yours will get lost in the mix if promotion is not part of your strategy…
Your Image Might Be More Important Than Your Music
That does sound bad, right? The world is tough. Artists fight hard to stand out. The music is personal. The words, pictures, stories we tell. Real experience packaged into something that can pay our mortgage. Obligations to brand image feels…
Learn To Market Yourself Like An Ancient Egyptian
We can think we’ve trained our minds to dismiss over half the advertisements we see in a day, due to the sheer numbers interrupting research, movies, and social media. What we don’t realize is that deliberate, strategized advertising and propaganda…
The Politics of Image
Talking about marketing yourself like an ancient Egyptian can be fun, but it’s only the foundation of the egocentric story of personal branding. Now it’s time to cool down the hot air with a little diplomacy. Image politics is a…
Business Profile: Interview with Rankin Whittington
For musicians who want to take their art further than a hobby and go pro, there needs to be an understanding behind how to build a musical empire. It’s a creative job, and creative jobs are known to have bendable…
Is Physical Music Distribution Dead To Newbies?
Physical album and CD sales from retailers hit rock bottom two years ago, only coming up for air since the recent trend of vinyl consumption. This vinyl movement won’t save the industry, however. Most LPs are purchased by people over…